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Strata

Operational efficiencies through workflow automation

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Think Strata

Strata’s integrated solutions provide the most complete automation platform for buyers and sellers. We bring efficiency and integrity to the media buying process by integrating marketers, sellers, creatives and ad tech.

Proof Points

$50B+
in media transactions annually
100%
of US TV stations can receive orders via ePort
30,000+
media account executives connected
$20B
electronic media invoices delivered by Strata’s billing services annually

Features + Benefits

Strata’s electronic solutions revolutionize the  buyer-seller relationship and transform the media marketplace.

e-Proposals

Electronic RFP platform generates multi-market, multi-media vendor responses
Electronic RFP platform generates multi-market, multi-media vendor responses
  • A single RFP delivered to multiple sales reps
  • Electronic confirmation of RFP delivery
  • Proposals automatically aggregated in a single estimate

e-Orders

Agency orders flow directly into a variety of media traffic and stewardship systems, without having to be re-keyed
Agency orders flow directly into a variety of media traffic and stewardship systems, without having to be re-keyed
  • ePort integration features electronic delivery, including makegoods and revisions
  • AEInbox delivery to all traditional media features electronic confirmation and change management
  • Electronic ordering system reduces discrepancies by keeping buyer and seller order versions in sync

e-Traffic

Capabilities provide electronic traffic instruction delivery to all vendors
Capabilities provide electronic traffic instruction delivery to all vendors
  • Single “send” to multiple vendors simultaneously
  • Audit trail provides instant confirmation to buyers
  • Changes and revisions handled electronically

e-Invoices and Billing Services

Strata is the largest provider of electronic and traditional media invoices to the agency community.
Strata is the largest provider of electronic and traditional media invoices to the agency community.
  • Through well-known and reliable service brands (TVInvoices.com, RadioInvoices.com Agency.spotcable.com and StrataInvoices.com), Strata delivers electronic invoices to more than 2,500 agencies every month
  • Strata’s billing services handle regional invoices for Comcast Spotlight and national invoices for NCC

Integrated Solution

Strata’s Industry Solutions are linked to a robust network of media platforms.

Connectivity with major broadcast TV platforms

ePort connects with all major broadcast TV traffic platforms and agency stewardship systems.

Multi-media order delivery

AEInbox multi-media order delivery allows for the electronic transfer to a variety of sell-side traffic and stewardship systems.

Vendor billing data

Strata’s electronic invoicing solutions use open and native data schemes to accept vendor billing data while converting that data into readable files for media buyers, providing a seamless solution for all trading partners.

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