STRATA will transform your business in a way that adds efficiency and precision across traditional and emerging platforms at the scale your clients demand.
STRATA provides specialized sales based software solutions for most electronic media, from a small single market sales entity thru multi-media, multi-market or national sales organizations.
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The Team
STRATA has people from within the industry as specialists guiding their product development, as well as training and Client Service support groups.
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The Approach
We begin by listening to the specific needs of our clients. Then, based on our experience, we recommend possible solutions. Everything we do at STRATA is customizable, designed to solve specific problems and help clients get specific results.
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Services
Avails - Packages - Research - Trends - Posting—STRATA has the answer.
SPOT
STRATA One Source (SOS), allows media sellers the ability to search available cable video on demand (VOD) content using search criteria including date/time, genre and/or keywords in order to locate VOD assets which best suit their sales needs.
SOS-Internet allows cable account executives to drill down to particular website pages and look across media for their client to purchase category specific advertising. Contact us to learn more about SOS- Sales, SOS- Traffic, SOS-VOD, SOS-Internet
Testimonials
Trudy Bullard, Sales Support Supervisor - TIME WARNER CABLE Media Sales
“Overall the e-revisions is proving to be more and more of a time saver.”
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Broadcast TV Station
STRATA’s AExpress solution is the most comprehensive sales tool available for the broadcast TV industry, designed to help broadcasters maximize their ratings research and their inventory. With powerful connections to all of the leading traffic systems, STRATA systems offer efficiencies that greatly reduce the potential for human error making its clients more effective and cost efficient at the same time.
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Digital OOH
STRATA lets you manage multi-network, multi-geographic, and multi-media platforms within a single sales suite. From qualitative & quantitative research functions, to proposals, order management, and workflow, STRATA software has the flexibility for you.
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Cable Network
Whether your network sales needs include a national or regional footprint, STRATA offers a comprehensive approach from pre-sale research to post-buy analysis. Avails - Packages - Research - Trends - Posting—STRATA offers the complete solution for cable networks.
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Satellite
Effortlessly manage multi-network, multi-media platforms within a single sales portal. From qualitative & quantitative research functions, to proposals, order management, and workflow, STRATA software has the flexibility to manage spot sales across an unlimited number of networks along with any advanced media capabilities such as addressability, and VOD, online and mobile platforms.
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Internet or Digital Property
STRATA sales platforms help internet and multi-media companies put their internet assets in front of buyers in a way to get noticed. Whether it’s a stand alone internet campaign or a convergent mix with Radio, Cable, TV and Print, STRATA brings it all together.
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Rep Firm
STRATA is proud to be the system of choice for rep firms in cable, radio, and television industries. For national or spot sales, STRATA has the solution to connect reps with media buyers and with their affiliate stations.
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Cable Ad Sales
STRATA cable suite has the power to effortlessly manage multi-network, multi-zone, and multi-media platforms within a single sales portal. From qualitative & quantitative research functions, to proposals, order management, and workflow, STRATA software has the flexibility to manage your linear spot local, interconnect, and national business along with all new media platforms including VOD, on-line, and addressability.
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Broadcast Radio Station
For more than 25 years, STRATA has been a leader in radio sales. Its solutions revolutionized the industry and now connect radio AEs with thousands of media buyers every day.
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