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Video Blog - AMBIT: Measuring True ROI

By Joy Baer February 28, 2011 | 7:11pm

In this Video Blog entry, STRATA Executive Vice President/Managing Director Joy Baer talks about STRATA’s new platform, AMBIT, and how it has the ability to allow media buyers to compare their ad spend from an apples-to-apples ROI viewpoint.

 

 

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